The printing press has become a sophisticated piece of equipment. Depending upon its configuration, it is capable of printing on many different materials. A print job might require metal or paper or some sort of plastic based substrate. Unlike earlier generations of printing presses that were one trick ponies, today’s presses are able to take advantage of special ink formulations, UV printing technologies, and other advancements to apply inks to a wide range of plastics and synthetics.
If you ever seen a large billboard with a slogan or business advertisement placed on it, you are already familiar with large format printing, whether you realize it or not. Large format printing is printing done on a massive scale. It can be used for billboards, buses, cars, posters, and anything else that calls for a huge printed graphic. There are many benefits to large format printing and if you are considering using it, you probably should. Large format printing is beneficial to a business owner or anybody looking to advertise.
Compared to just a few years ago, today’s presses resemble computers more than they do a ‘complex type of printer.’ Even entry-level presses now have featured previously associated only with hugely expensive high-end presses, and automation has increased productivity by eliminating manual labor, simplifying complex processes and reducing waste. It is easier than ever for print shops to make money taking on challenging jobs.
As new technologies and new types of output continue to hit the printing technology industry non-stop, the wide-format printing industry continues to thrive. This prosperity drives further innovation, and customers spur the trend by increasingly demanding novelty and customization of print services without sacrificing print quality.